Why Won't My House Sell & How Can I Make It Sell?

Written by Mathew McCorry

If you read my property blog now, that’ll be the end of it. I will not look for you, I will not pursue you. But if you don’t, I will look for you, I will find you and I will make you read it.

Selling a house is not usually something that people enter into lightly. Whether you’re selling because you’re planning to move somewhere else or because you have no choice, it can be a stressful time.

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The housing market at the moment is quite slow and it isn’t uncommon for people’s houses to be on the open market for months, some with no viewings whatsoever. Others are getting the viewings, but not clinching the deal.

The Property Buying Company can buy your home off you for a fair price and can complete in a timescale that suits you. However, if you’re not sure which route to take then we’ve pulled together a few simple tips to make your home more appealing and, hopefully, guarantee that sale.

What can I do to improve my home?

There are many different cost-effective ways you can improve your home, even if you are on a budget.

  1. Kerb appeal – first impressions always count, so make sure your exterior is ready for any prospective buyers. Get the gardening gloves on and start getting rid of any weeds that are growing in patio cracks and in the grass. You garden doesn’t need to look like Chelsea Garden Show, just making sure it is neat and tidy.
  2. Declutter – try not to just hide all your possessions in different places. Try to sort through all your things by throwing away items you don’t need, or send them to charity.
  3. Touch ups – there may be different areas in your home that need a general sprucing up. For example, a touch up of paint on walls, or places that need glossing never goes a miss.
  4. Fix it – small issues that need fixing such as broken bulbs, flushes or electrical faults, get them fixed. All the small problems can add up and fixing them will convey your home is well-maintained.

Take Good Quality Photos

Blurry images or a cluttered room can really affect how people view your home. No one expects your house to look like a show home and, sometimes, having a bit of character can help to attract the right buyer. However, you need to get the balance right. Make sure that you keep mess to a minimum and take clear photos that really enable potential buyers to see the space for what it is.

If there are any period or unusual features in the property, such as a vintage-tiled fireplace or a fitted kitchen then make sure these have their own photos and are mentioned in the description of the property. You can really sell a home on its uniqueness so make any unique and quality aspects of the house shine through.

Think Price

Be realistic. Look at the properties around you and, if any are selling or have sold recently, find out what they’ve been priced at and list yours accordingly. A lot of people think that their property is worth more than maybe it actually is. They’ve invested time and money in the property and it might even have sentimental value to them, but you need to think like a buyer and put your personal feelings aside, where possible.

Consider the parameters of what you would be willing to accept or, even, what you need to make from the sale in order to buy your next property, but be smart. Unless you’ve completely renovated the property or have top-of-the-range fixtures and fittings included in the deal then you’ll need to stay true to what the market is telling you.

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Boost Your Potential

You don’t need to completely redecorate, but consider what might make your property more appealing to potential buyers. Could you make the colour scheme more neutral or give the front door a fresh coat of paint so it looks more inviting? Anything that enables viewers to envisage themselves living in that property is what you’re aiming for.

Be Honest

Prospective buyers will fit into one of two categories – keen to renovate or not wanting to renovate at all. If your property requires work then be up front about it. Marketing your property as ‘unmodernised’ or similar will make sure you attract the appropriate buyer. By being as up front as possible, you’ll prevent yourself from a potential chain break, if buyers decide they can’t afford to undertake the work and back out.

Become Your Own Agent

Market your property yourself using an online home seller. There are plenty of them out there at the moment where you pay a one-off fee and could save thousands of pounds IF your house sells. This is a bit of a gamble, especially in the current housing climate, however it gives you slightly more control over who views and, hopefully, buys your home.

If, after all of that, you’re still getting nowhere then get in touch with us. We’ll even include all of the legal fees so what we offer you is what you’ll get.

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Finding the correct buyer can seem like an uphill struggle, but there are ways to improve your viewings which could boost the chances of you selling. To start, make sure you are professional and polite with any prospective buyers.

Previous to the viewing, try to clean everywhere in your property. To reiterate, first impressions count so try to have all areas of your as clean and tidy as possible.

If you have children or pets, see if you can call in a favour off a family member or friend, and ask them to look after your delights for you. This will allow buyers to walk around your property freely and undisrupted.


When selling your home, research is a crucial part of the full procedure. Start by looking at all the properties around your area. Discover how much houses are selling for so that you can understand whether your asking price is either too much or too little. Great websites to use to help with this research is Rightmove and Zoopla.

How long is too long when selling my house?

According to the Gov.UK website, selling your home should take around two to three months. Although, it also states that this process may take longer if you are part of a chain of sellers and buyers. Property experts believe that you should wait for around this two to three-month period before lowering the asking price of your home.

What are my options if my home isn’t selling?

There are other ways to sell your home rather than just through one estate agent, you could:

  • Look at switching agents
  • Consider using a multi-agency agreement. This would allow you to advertise with a local agent and a nationwide agent so you get more exposure
  • Sell through a quick sale firm such as The Property Buying Company, they will be able to buy your home in a matter of weeks for a fair cash sum

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